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 MGT-318: Public Information in a WMD/Terrorism Incident (All Hazards) 1/15/2013 9:00 AM

Date:              Tuesday, January 15, 2013 to

                        Wednesday, January 16, 2013

Time:             9:00am to 5:00pm - Both Days

Location:      Broward County EOC

                        201 NW 84th Avenue, Room 332B

                        Plantation, FL 33324


Course Description:

 This course examines the role of public information in managing any weather event or incident including WMD/terrorism incidents and provides practical training in crisis communication techniques, during such incidents, it is imperative that community leaders, incident managers, and public information officers are prepared to communicate with the public through the news media. The course focuses on the role of public information in incident management, the information needs of the public in a crisis, and the various means of effectively communicating through the news media.


Upon completion of the course, participants will understand the role of public information during an event or incident, and be prepared to plan and execute public information actions in the event of such a situation. 



·         The nature of man-made (terrorism and WMD) incidents;

·         Implications of such incidents and weather events for the public information function;

·         Conducting emergency public information programs within the framework of the National Incident Management System (NIMS) and the National Response Framework (NRF);

·         Integration of the Joint Information Center with the Incident Command/Unified Command system;

·         Approaches to working with the news media in a disaster;

·         Constructing effective initial public statements;

·         Identifying and preparing spokespersons and experts;

·         Planning and conducting press conferences;

·         Developing an effective Crisis Communication Plan and Crisis Communication Team; and

·         Communication objectives and action steps for each of the six phases of the crisis communication life cycle.



No formal prerequisites. However, it is recommended that participants be familiar with the Incident Command System (ICS) as outlined in FEMA Independent Study Program Courses ICS-100 and ICS-200. 


Target Audience:

The course is designed for participants whose duties may require them to interface with news media representatives during their community's response to a terrorist/man-made incident, weather event, or major disaster. Course participants who would benefit from this training include:

·         The jurisdiction's key elected officials,

·         Public information officers,

·         Non-government organizations;

·         Key department heads,

·         Fire services;

·         Law enforcement;

·         Public health;

·         Private sector;

·         Governmental administrative;

·         Key public health and medical personnel; and

·        Emergency management officials from both the public and private sectors.



Register by going to the following link:


Point of Contact:

Richard F. Allen,

Broward County Training Coordinator

Broward County Emergency Management Division (EMD)


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