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Broward County > Cultural Home > Funding > Arts Journalism

Broward County's Arts Journalism Program 2014 Logo

Broward Arts Journalism Alliance (BAJA)

The BAJA Program is a collaboration with the Goldring Arts Journalism Program, the Janklow Arts Leadership Program and the S.I. Newhouse School of Public Communications at Syracuse University to design and deliver a repertoire of arts journalism training programs for Broward’s media content providers. The Goldring Arts Journalism program (at Syracuse University) is the first program at an accredited journalism school to train journalists to write about arts and culture.

Broward Cultural Division is one of four recipients of a National Endowment for the Arts grant to support an arts journalism program. Through a series of specialized courses, BAJA will explore innovative methods in local arts coverage for both citizens and media professionals. The aim of BAJA is to achieve a greater volume of new arts content, with richer more informed dialogue (reviews, news, arts criticism), as well as to offer hands-on arts writing experience through the expansion of Cultural Division's online magazine Cultural Quarterly and the development of new content for its ArtsCalendar.com website.

Faculty from Syracuse University's Goldring Arts Journalism Program will facilitate the arts journalism training for professional broadcasters, media journalists and other writers who post arts-related story content.


Broward Arts Journalism Alliance Faculty


Potrait of Johanna KellerJohanna Keller is the director of the Goldring Arts Journalism Program and an associate professor in newspaper & communications. She writes about music and culture for The New York Times, The Chronicle of Higher Education Review, London Evening Standard, Los Angeles Times, Opera News, Symphony, Musical America, Strad and other magazines in the U.S. and the U.K. She is also a columnist for the magazine Central New York: The Good Life.

For her essays in The New York Times, she received the ASCAP-Deems Taylor Award and the Front Page Award from the Newswomen’s Club of New York. She has been a USC Annenberg Getty Fellow in Los Angeles and a journalism fellow at the Banff Centre in Canada. Keller was editor of Chamber Music magazine and during her tenure the publication received its first six national awards for excellence in editorial and design.

Portrait of Mark NerenhausenMark Nerenhausen serves as both founding director and professor of practice of the Janklow Arts Leadership Program. He brings more than two decades of professional arts administration experience to Syracuse University, having most recently served as president and CEO of the $354 million AT&T Performing Arts Center in Dallas. From 1998-2009 he was the director at the Broward Center, so he has personal knowledge of this geography, arts and cultural industry and Broward’s diversity.

In this capacity, he secured AT&T as a naming sponsor, raised more than $4 million in the first year of operations, created a governing board, and instituted an integrated business information platform. He also brokered strategic partnerships with regional and national organizations, several of which were devoted to minority arts, and initiated the Jazz Roots series. From 1998-2009, Nerenhausen played a similar role at the multi-venue Broward Center, fashioning it into a catalyst for tourism, economic development, education, industry innovations and cross-cultural exchange. Under Nerenhausen’s tenure, the center’s main concert hall consistently ranked in the world’s top 10 venues for ticket sales, according to Pollstar and Venues Today magazines.

His academic experience includes faculty positions at Florida International University in Miami; Nova Southeastern University in Davie, Fla.; and Florida Atlantic University in Fort Lauderdale. A sought-after keynote speaker and consultant, he serves on the boards of the Bluegreen Corp. in Boca Raton, Fla., and is a member of the Dean’s Advisory Board for the University of Wisconsin-Madison Graduate School of Business, from which he earned an M.A. in arts administration.